Cox Adventure Gym & What’s New in 2019

Run, crawl, and climb over obstacles for a boost of pride during a friendly competition at GO Fest this year.

A fitness adventure inspired by the popular American Ninja Warrior television series will be at the Anthem GO Outside Festival on Oct. 18-20 at Rivers Edge in Roanoke, VA.

Thanks to a partnership with Cox Communications, participants can test their skills by attempting five events including a rolling log, trapeze swing, cargo net, pipe shuffle to floating boards, salmon ladder, and unstable bridge with a finish on the classic warped wall. The Adventure Gym presented by Cox is open to participants age 5 and up.

There will be reserved times for family play, adults only, open play, and a free, friendly time-trial for athletes to match up against others for ages 18+ on both Saturday and Sunday. Click here to see the full schedule.


“GO Fest is such a treasure in our community and it just keeps getting better,” said Cox Market Vice President Jeff Merritt. “I always love a challenge, so I’m really looking forward to trying out the Adventure Gym myself. And the best part is it’s something I can enjoy with my whole family.”

The Adventure Gym, which is as much fun to watch as participate in, is just one of the new things coming to Go Fest this year.
The festival has a new location on the south side of the Rivers Edge sports complex. But don’t worry, there will be just as many demos, activities, live music, and gear to enjoy.


Other recently announced new events for 2019 include:

  • Oyster Roast with River and Rail Restaurant and Deschutes Brewery at the festival site on Saturday from 12-3pm in the newly coined Zen Den next to the Main Stage.
  • Axe throwing activity-ongoing all weekend
  • Human foosball games-ongoing all weekend


GO Fest will be packed with more activities than you can do in three days – camping, biking, paddling, races, fishing, climbing, and more. The festival is the perfect location for testing a new bike, pair of shoes, or even a SUP.
What began as a partnership between Roanoke Parks and Recreation and Roanoke Outside as a way to engage the outdoors community has evolved into one of the premier outdoor festivals in the country with more than 35,000 attendees in 2018.